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S.W.O.T Analysis One of the major strength of the Indian push back rhythm method Company would be the history and the market-gardening of its prestigious induce brand. The Indian rides be good cognise in the unite State for non only being the number 1 motorcycle in the country alone as well as for having unique conventional image. Another advantage that would play in the favor for the Indian motorcycle conjunction would be Stellican Limited itself. This is the same play along that took over Christ deal boats and Riva both struggling companies, that were at once on enclosure of bankruptcy and brought them back in the agonistic market. From looking at Stellican history, we know that they not only restrain the re base merely also experience overturning failure to success. We also know that gild has a few(prenominal) advantages that can play in their favor but we cannot ignore the fact that it also has few weaknesses. One of t he biggest challenges for the company would be the weak economy and price for bikes itself. For most American motorcycle are prodigality items and not the main source of transportation. Today American is more bear upon about purchasing food for their family then spending funds on luxury items. harmonize to government survey in that location are more than 13.5 million American without a ruminate and with unemployment tread swaggering at 8.

8 percent its uncompromising its easy to say that economic situation lead play great role in success or failure of the company. (Month. (n.d.). U.S. Bureau of Labor Sta tistics) The company has many ch! allenges that exigency to overcome before it can retain its prestiges title back in the market. The challenge is nothing untried to the owners Stellican Limited who have been in this type of situation before. They contact that opportunity still exist for them to turn this company around. accord to bnet website The cruiser segment of the U.S. motorcycle industry is growing by about 5%. Higher growth areas are overseas. The European cruiser segment, for example, is...If you want to get a full essay, search lodge it on our website: OrderCustomPaper.com

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