Continental Airlines 1. Continental Airlines, like other companies in the respiratory tract industry, is a volatile organization. However, Continental has many strengths that take hold allowed it to turn tail through tough times and countermand complete ruin. The chief executive officer of Continental Airlines contend an important role in resuscitate the confederation. His Go in advance Plan vocalized the strategy of the company and focus on all aspect of the organization. Continental has a cleared target market, providing run to upper-class and business travelers. The company has alike been able to bunk in the face of adversity (such as 9/11) cod to effective decision-making. 2.
The weaknesses that have plagued Continental Airlines accommodate low esprit de corps which prohibited workers from accepting the new company strategy. The company as well as experienced financial difficulties with large amounts of debts and regularly operating at a loss. Continental has also express mail its guest base by offering only more expensive fl...If you want to get a full essay, inn it on our website:
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